LONDON COLLECTIONS: MEN SS15

The men’s answer to London Fashion Week has drawn to a close for the Spring/Summer 2015 season; read on for our review of two of London Collections’ stand-out shows including DKNY and Moschino.

DKNY



Even when showing across the pond, the blue and white New York Yankees-style colour palette at Sunday’s DKNY show was a subtle hint that the label is staying true to its roots. The shirts cut and trimmed like baseball tops only indicated this further. Acting as the base of the collection, looks were built up with a host of slouchy and streamlined tailoring. Teamed with bright white trainers, trousers were cut slightly short and jackets were left unlined with street marking style seaming presenting an effortlessly cool aesthetic that is more Manhattan city slickers than British gent – but we’re certainly converted.


Moschino



Designer and creative director Jeremy Scott showed his first men’s collection for Moschino on Monday evening and offered up a beach party of sunshine-ready clothing and accessories. Starting and ending with the customary suit, the collection was anything but traditional. With the 90s remaining as a major influence, Scott left McDonald’s to the ladies and introduced bold smileys across everything from beach-ready shorts to sweatshirts. Working his fun, tongue-in-cheek aesthetic into the legendary Italian brand, Chanel-style logos and Hermes-esque ribbons were intertwined into designs alongside embroidered dollar signs reminiscent of Andy Warhol’s 1960s pop art.