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INTRODUCING: MATCHLESS

The new season marks the 115th anniversary of Matchless London and for Autumn/Winter 2014, invest in an iconic motorcycle jacket that will stand the test of time. Read on to discover more about the Great British brand new to Flannels this season.



Matchless are the oldest motorcycle company in Britain making their very first bike in 1899 marked with the now iconic winged ‘M’ on the tank. Quickly becoming synonymous with premium riding, the company developed a line of specialist leather clothing with motorcycle racing the focal point.



Focussing on technical performance fabrics ideal for dangerous off-roading, the traditional values, quality construction and Great British elegance of Matchless goods made them appeal to non-motorcycle enthusiasts, too. When the effortlessly cool Marlon Brando rode a Matchless motorcycle in 1953’s huge film, The Wild One, the brand became an instant luxury style statement.



Today, Matchless’ signature leather jackets can be spotted on celebrities from Kate Moss (who starred in last season’s campaign) to Cara Delevingne, Bradley Cooper to Gerard Butler. Choose from a number of styles at Flannels including the all-time favourite Kensington biker with its ¾ length and elasticated inserts, or the infamous Notting Hill jacket treated with natural waxes and padded shoulders and elbows.
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