2. THE JACUEMUS BAMBINO
I scream, you scream, we all scream for Jacquemus. It’s been a big year for the brand. From being named the ninth hottest name in fashion (Lyst), to casting Gigi Hadid as the star of their Le Chou Chou campaign, to getting David Beckham to row – yes, row – Victoria out to their SS24 show, to their viral virutal brand campaign which sent supersized Bambino bags on wheels down the streets of Paris. Really, it’s no surprise that said Bambino bag is one of the It bags of 2023. They’re sleek, they’re chic, they’re oh, so French and they’re available in every colour of the rainbow. Our favourite? This chocolate brown iteration. Delicious. Simone, we salute you.