Purple Brand Jeans

PURPLE BRAND was founded in 2017 by Rob Lo and Luke Cosby, offering a industrial and streetwear inspired luxe fashion range. The brand launched with only a denim category, which now offers elevated basic apparel alongside its signature denim jeans, jackets and more. Uncover a collective of luxe street style fashion created with quality fabrics and designs. Discover relaxed apparel with laid-back styles and patterns, featuring the relaxed hoodies, graphic print hoodies and distressed slim-fit jeans.