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In 2023, we expect a little more from our makeup than coverage. Powered by science and fuelled by good quality skincare ingredients, beauty brands are masterminding makeup that feels as good as it looks. From Charlotte Tilbury's mascara to Pat McGrath's lip shines, these makeup buys will boost hydration as well as look incredible. Get investing, your skin will thank you.


If you have ever been an acne sufferer, then it is likely you have been told to stop wearing face makeup to help clear it up. Perhaps fair advice at some point in time, it no longer needs to be the case. Modern makeup formulas are so much more advanced than they once were, that the contrary can actually be true: wearing makeup may help heal the skin. This doesn’t just include acne prone skin, there are products on the market that’ll help a huge number of skin concerns. Take the Lancôme Teint Idole Ultra Wear Care and Glow foundation as an example; boasting an 82% glow-boosting serum base, it is powered by hyaluronic acid and mandelic acid to plump and smooth the skin. Or, consider the Laura Mercier Tinted Moisturiser Blusher, which utilises their famous tinted moisturiser formula, but with added colour. The result? A natural glow that won’t leave dry skin looking cracked and cakey. Sign us up.


When it comes to skincare in general, the eyelids are often neglected. Even if you are applying eye cream morning and night, it is an area which can be very prone to either extreme oiliness or extreme dryness. Enter: Hourglass Veil Eye Primer. An eye primer infused with vitamins C and E to moisturise the skin while keeping your eyeshadow on all day, perfect for all eyelid types. When it comes to lashes, many mascara formulas are so dry and tough by the end of the day that when it comes to removing it, you’re also removing half your lashes. End this nightmare by using the Charlotte Tilbury Legendary Lashes, a thick mascara formula enriched with a blend of hydrating oils that nourishes the lashes while being long-lasting.


It isn’t hard to find a moisturising lip product, especially with the rise of sheer, juicy shades and lip oils. But in a saturated market, there are still some hero formulas that you simply cannot go wrong with. The tinted lip balm takes on a whole new personality with Pat McGrath Labs’ Lip Fetish Divine Lip Shines; no longer an almost pigment-less wash of colour, these tinted lip balms give all the moisture and all the colour. Or opt for Charlotte Tilbury’s Collagen Lip Bath, a high-shine plumping lip gloss formulated with coconut oil and marine collagen to hydrate and smooth the lips. The best part? The light, warm (but not at all painful) tingle that gives you a bit of extra pout.